"Taglines that Sizzle - Six Steps to a WOW! Tagline"

Please download the PDF for this exercise below

As small business owners we lack the knowledge to create successful marketing campaigns because we don't understand how to attract our Ideal Clients. We can't see the forest for the trees, so we create business cards and brochures that talk about "what we do" and "how great we are", rather than "what we provide our clients".

Tell them WHY they should hire you with a benefit-driven tagline using my free report

What's in the report?
• See examples of poorly worded taglines and why they miss the point
• Learn mistakes to avoid when creating a tagline
• See examples of good taglines and what makes them sizzle!
• Learn how to easily write a tagline
• Utilize a list of common benefits you may not have considered
• Get tips for creating a memorable tagline
• Learn to attract your Ideal Clients by using the BENEFITS you provide in your marketing
• Decide what your clients get out of working with you
• Brainstorm how are you making your clients' lives easier

Imagine your life with an abundance of clients…

If you were able to deliver your marketing message in words your prospects understand, you would attract more clients easily and effortlessly. In this product and service pushing world we forget that we have to tell prospects "the good stuff" about what we do and WHY they should hire us.

I love Taglines!

When I'm networking, I study business cards for WOW! Taglines, but I rarely find them. That's why I created this special "How to Report" that will show you how to create a tagline that will position your business for success.

I reveal mistakes business owners make that sabotage their financial success. Once you learn these principles, you will attract high quality clients in droves.

Please don't be boring with your business card!

When I return from a networking event, I take the business cards I collected and I make three piles.
Pile A is for great branded businesses with a professionally-designed corporate identity. This pile MUST have a WOW! tagline.
Pile B is for companies that have a fairly decent brand using four colors and a professional logo.
Pile C is all the rest.
If I have 15 cards from a typical networking event there might be only one card for the A pile, 3 for the B pile, with the majority ending up in the C pile.

Please make sure that your marketing is not boring, does not fail, and allows you to fall into the "A" business card pile by creating a benefit-driven tagline using our free report.

Click here to download the PDF:
Taglines That Sizzle - Six Steps to a WOW! Tagline

Next: Hire Suzanne as your Business Coach

Have you considered working with a Business Coach to help you strategize and plan your success?

Suzanne Muusers is an ICF-Member Business Coach who has worked with hundreds of successful entrepreneurs and independent financial advisors since 2004. She helps clients develop their Value Proposition, Ideal Client Profile, and Marketing Strategy so that they stand out from the crowd and attract only clients they want to work with.

Suzanne has created exercises and programs that help her clients get straight to the point and avoid mistakes other entrepreneurs tend to make. Her clients save time getting to the next level due to her extensive knowledge and experience in the business growth services field.

Achieve your goals! Complete the Complimentary Consultation Form
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Serious, motivated entrepreneurs only please. You'll grow personally and professionally and you'll take full responsibility for your success.

 

About the author

 

I love Taglines! Suzanne Muusers ICF-Member Business Coach Prosperity Coaching LLC

Suzanne Muusers is an ICF-Certified Business Coach and Tagline Queen based in Scottsdale, Arizona.  She is a credentialed member of the International Coach Federation and has owned or managed a business every year since 1981.  Suzanne helps entrepreneurs and independent financial advisors build wealth through marketing and branding strategies.

Check out Suzanne's programs:
9 Week Selling to the Affluent Marketing E-Course here
The Two Page Mini Business Plan here
10 Week Financial Advisor Marketing E-Course here

Copyright© 2008 - 2012 | Suzanne Muusers | All Rights Reserved| No reprint rights are included with this article

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